Are you a publisher looking to monetize your website through video ads?
If yes, then choosing the right video ad network is critical to maximizing your revenue.
There are many video ad networks in the market, but how do you know which one is the best fit for you?
Don’t worry!
I’ve got you covered.
In this article, we’ll explore the best video ad networks for publishers in 2025 to help you make the right decision.
What are Video Ad Networks?
Video ad networks serve as intermediaries between advertisers and publishers.
They help publishers fill their video ad slots with relevant ads, often through a programmatic auction system.
For publishers, these networks offer a straightforward way to generate revenue from their video content.
Why Video Ads?
Video ads are highly engaging and tend to have higher CPM (Cost Per Thousand Impressions) rates than other forms of ads, like banners or display ads.
Users engage more with video content, making video ads an excellent opportunity for publishers to monetize their platforms effectively.
What Makes a Great Video Ad Network?
While choosing a video ad network, you should consider a few key factors:
- Ad quality: High-quality ads lead to better user experiences.
- Revenue share: Different networks offer various revenue-sharing models.
- Ad formats: The network should support multiple formats like pre-roll, mid-roll, and out-stream ads.
- Fill rate: This measures how effectively the network can fill your available ad slots.
- Support: Excellent customer support is a huge plus for troubleshooting and optimization.
Now, let's dive into the best video ad networks available for publishers in 2025!
1. Google AdSense for Video
It’s hard to talk about video ads without mentioning Google AdSense. Google AdSense for Video allows publishers to monetize their video content with both in-stream and out-stream ads. It’s one of the most trusted networks globally.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | Bank Transfer, Check, Western Union, EFT |
| Payment Frequency | Monthly (Net 30) |
| Best for | Small to large publishers |
- Pros: High demand, great fill rates, detailed analytics.
- Cons: Strict eligibility requirements.
- Best for: Small to large publishers looking for an easy integration with excellent global coverage.
2. Teads
Teads specializes in out-stream video ads, where videos play within a webpage, often between paragraphs of content. This approach helps publishers who don't have a lot of video content but still want to leverage video ads.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | Bank Transfer, PayPal |
| Payment Frequency | Net 60 |
| Best for | Mobile and desktop out-stream ads |
- Pros: High engagement, non-intrusive ads, mobile-friendly.
- Cons: Out-stream may not be suitable for all types of content.
- Best for: Publishers focusing on mobile and desktop out-stream video ads.
3. Raptive (AdThrive)
AdThrive offers a video ad solution for premium publishers, helping them maximize their revenue with tailored video ads. They work closely with publishers to optimize placement and ad performance.
| Minimum Payout | $25 |
|---|---|
| Payout Methods | PayPal, Bank Transfer |
| Payment Frequency | Net 45 |
| Best for | Medium to large publishers |
- Pros: Premium ad inventory, dedicated account management.
- Cons: High entry barrier (50k monthly page views required).
- Best for: Medium to large publishers focusing on high-quality content.
4. VDO.AI Publishers
VDO.AI is a programmatic video advertising platform designed to empower publishers by optimizing their video inventory and maximizing ad revenue. With a focus on seamless integration and user-friendly tools, VDO.AI enables publishers to leverage advanced targeting capabilities and real-time analytics to enhance their monetization strategies.
| Minimum Payout | $50 |
|---|---|
| Payout Methods | Bank Transfer, PayPal |
| Payment Frequency | Net 30 |
| Best for | Publishers with diverse video content and a desire for efficient ad management |
- Pros: Easy integration, competitive CPMs, robust reporting tools.
- Cons: Limited support for non-video content.
Ideal For
Publishers looking to optimize their video advertising efforts while ensuring a straightforward setup and management process. VDO.AI is ideal for those who want to enhance viewer engagement and revenue without complex configurations.
5. Taboola Video
Taboola is well known for its native advertising, but it also offers an effective video ad network. With Taboola’s platform, you can integrate video ads directly into your content recommendation widgets, increasing user engagement.
| Minimum Payout | $50 |
|---|---|
| Payout Methods | PayPal, Wire Transfer |
| Payment Frequency | Net 45 |
| Best for | Publishers using native ads |
- Pros: Works seamlessly with native ads, good for boosting user retention.
- Cons: Requires some setup for optimal performance.
- Best for: Publishers who already use Taboola's native advertising.
6. Outbrain Video
Outbrain is another native advertising giant that now includes video advertising in its offering. Outbrain delivers personalized recommendations for video ads, which results in higher engagement rates.
| Minimum Payout | $50 |
|---|---|
| Payout Methods | PayPal, Wire Transfer |
| Payment Frequency | Net 60 |
| Best for | High-traffic publishers |
- Pros: Personalized content recommendations, high engagement.
- Cons: Competitive, requires high traffic.
- Best for: High-traffic publishers looking to combine native and video ads.
7. Magnite (SpotX)
SpotX is a programmatic video ad network that focuses on maximizing revenue for publishers through advanced targeting and yield optimization. They have a global marketplace of advertisers.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | Bank Transfer, PayPal |
| Payment Frequency | Net 60 |
| Best for | Video-heavy publishers |
- Pros: High CPMs, programmatic advertising, advanced analytics.
- Cons: Complex setup.
- Best for: Publishers with existing video content who are ready for programmatic advertising.
8. Liftoff (Vungle)
Vungle is the go-to ad network for mobile app developers who want to monetize with video ads. It focuses primarily on mobile and in-app video ads, making it a great choice for publishers with mobile-heavy traffic.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | PayPal, Wire Transfer |
| Payment Frequency | Net 45 |
| Best for | Mobile app publishers |
- Pros: Mobile-first, high-quality ads, good revenue potential.
- Cons: Limited to mobile.
- Best for: Mobile app publishers looking for video monetization options.
9. Media.net
Media.net is another top contender in the video ad network space. While it's mostly known for its contextual ads, Media.net also offers video ads to help publishers diversify their monetization strategy.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | PayPal, Bank Transfer |
| Payment Frequency | Net 30 |
| Best for | Contextual and video ads mix |
- Pros: Contextual targeting, easy setup.
- Cons: Video ads are a secondary focus.
- Best for: Publishers who want a mix of contextual and video ads.
10. Revcontent
Revcontent specializes in native video ads and offers high engagement rates for publishers. The network is known for its content discovery platform, allowing you to integrate video ads into the user’s reading experience.
| Minimum Payout | $50 |
|---|---|
| Payout Methods | PayPal, Bank Transfer |
| Payment Frequency | Net 30 |
| Best for | Publishers looking for native ads |
- Pros: High-quality native ads, mobile optimization.
- Cons: Not suitable for non-native formats.
- Best for: Publishers focusing on content discovery and native ads.
11. Yahoo Partner Ads (YPA)
Yahoo Partner Ads (YPA), provides a video ad network that focuses on high-quality video ads across various formats and platforms. They offer strong brand partnerships and a large advertiser network.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | PayPal, Bank Transfer |
| Payment Frequency | Net 30 |
| Best for | Cross-platform publishers |
12. Sovrn
Sovrn offers a straightforward programmatic video ad network, allowing publishers to connect with premium video advertisers. They also provide excellent support for both small and large publishers.
| Minimum Payout | $25 |
|---|---|
| Payout Methods | PayPal, Bank Transfer |
| Payment Frequency | Net 30 |
| Best for | Publishers with a mix of ad formats |
13. Ezoic
Ezoic offers a comprehensive platform that allows publishers to A/B test different ad placements, including video ads. The platform is AI-powered and helps publishers maximize their video ad revenue.
| Minimum Payout | $20 |
|---|---|
| Payout Methods | PayPal, Bank Transfer, Check |
| Payment Frequency | Net 30 |
| Best for | Small to mid-sized publishers |
- Pros: AI-powered testing, detailed analytics, flexible ad placement.
- Cons: Requires setup and customization.
- Best for: Small to mid-sized publishers looking for detailed optimization.
14. Playwire
Playwire focuses on helping publishers maximize video ad revenue by offering a full-stack monetization platform. Their video ad network supports a variety of formats and comes with detailed reporting.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | PayPal, Wire Transfer |
| Payment Frequency | Net 45 |
| Best for | Large publishers with multiple monetization strategies |
- Pros: Full-stack platform, advanced reporting, premium advertisers.
- Cons: High traffic requirement.
- Best for: Publishers with large traffic and multiple monetization strategies.
15. OpenX
OpenX is another powerful video ad network for publishers, focusing on programmatic video ads. It offers multiple video ad formats and is known for its transparency and advanced optimization tools.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | PayPal, Wire Transfer |
| Payment Frequency | Net 60 |
| Best for | Large-scale publishers with high video content volume |
- Pros: Transparent auction system, advanced targeting.
- Cons: Requires significant traffic for optimal performance.
- Best for: Large-scale publishers with high video content volume.
16. BidSwitch
BidSwitch offers real-time programmatic bidding solutions, helping publishers access a global marketplace of video advertisers. Their platform is highly efficient for maximizing video ad revenue.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | Bank Transfer, PayPal |
| Payment Frequency | Net 30 |
| Best for | Experienced programmatic publishers |
- Pros: Programmatic, real-time bidding, global marketplace.
- Cons: Best for experienced publishers.
- Best for: Publishers who are already experienced with programmatic ad networks.
17. PubMatic
PubMatic provides programmatic video ads to publishers, offering high-quality ad placements across various platforms, including mobile, desktop, and connected TV.
| Minimum Payout | $100 |
|---|---|
| Payout Methods | Bank Transfer |
| Payment Frequency | Net 60 |
| Best for | Advanced programmatic publishers |
- Pros: Multi-platform support, high-quality ads.
- Cons: Requires technical setup.
- Best for: Publishers looking for advanced programmatic solutions.
Conclusion
Choosing the right video ad network can have a significant impact on your overall revenue.
Each network comes with its own pros and cons, so it’s essential to evaluate your needs and traffic volume before making a decision.
To increase your website traffic you can use these free steps to promote business online.
Whether you're a small publisher just starting out or a large-scale publisher looking to maximize your video ad revenue, there are many ad networks for you.
What do you think?
Let me know in the comments below.
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